Justin Bieber lands Calvin Klein underwear campaign
With this deal, the 20-year-old singer joins
the ranks of supermodels Kate Moss and Lara Stone who have modelled for
brand earlier
- Image Credit: EPA
- Canadian singer Justin Bieber had last week posted a photograph of his tattooed body in a Calvin Klein underwear
Justin Bieber has been roped in by
Calvin Klein to promote its underwear range and the singer has already
shot a campaign for the brand.
With this deal, the 20-year-old joins the ranks of supermodels Kate Moss and Lara Stone who have modelled for CK earlier.
Although it’s not known how
much Bieber charged for the campaign, Moss’s first CK contract was worth
a reported $1.2 million (Dh4.40 million) — later rising to $4 million,
dailymail.co.uk reports.
“Justin has shot for Calvin Klein, we hope the results will be released later this year,” said a source from the brand.
Just last week, Bieber posted
a photo of his tattooed body in a Calvin Klein underwear. He was also
seen wearing the brand as he hiked up Runyon Canyon in California and
then arrived home in Los Angeles.
In April, it was rumoured he
would appear in a campaign with Kendall Jenner, who also posted a
picture of her clad in a CK underwear, with the message: “Just going to
hang out in #myCalvins all day! Thank-you Calvin Klein for my little
gifts.”
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